Māori legend tells of a great leader Māui who bravely fished up New Zealand’s North Island (Te Ika a Māui - ‘The Fish of Māui’) using his grandmother's jaw bone as a fish hook. To honour this well known Māori story, this fish hook represents inner strength and determination, empowering its wearer.
Evolve
Evolve captures the essence of Aotearoa with New Zealand inspired designs. Each piece has a special meaning which resonates with kiwis and tourists alike, enabling them to celebrate New Zealand’s unique culture, natural beauty, and their most treasured memories in Aotearoa. Evolve was created by kiwi couple Louise and Tim Laing and has grown from its humble beginnings in the spare room of their country cottage.